{"id":50074,"date":"2023-10-16T14:48:20","date_gmt":"2023-10-16T18:48:20","guid":{"rendered":"https:\/\/www.noticiasnewswire.com\/?p=50074"},"modified":"2023-11-10T15:14:31","modified_gmt":"2023-11-10T20:14:31","slug":"hpra-announces-2023-bravo-award-winners","status":"publish","type":"post","link":"https:\/\/www.noticiasnewswire.com\/es\/hpra-announces-2023-bravo-award-winners\/","title":{"rendered":"The Hispanic Public Relations Association Announces 2023 National \u00a1BRAVO! Award Winners"},"content":{"rendered":"

MIAMI, FL \u2014 October 16, 2023 \u2014 (NOTICIAS NEWSWIRE<\/a>) \u2014 The Hispanic Public Relations Association (HPR<\/b>A)<\/b><\/a> announced winners of the 2023 National \u00a1Bravo! Awards<\/b>, recognizing the best multicultural communications teams and campaigns across the country. Emceed by Astrid Rivera<\/b>, bilingual journalist and content creator, and Eliecer Marte<\/b>, journalist, and radio and television host, the ninth annual awards celebration also honored industry leaders and 2023 HPRA scholarship recipients during its event at Chicago\u2019s The Drake Hotel on October 12, 2023.<\/p>\n

The big winner of the night was Miami-based BODEN Agency, <\/b>who walked away with six awards including Agency of the Year<\/b>, the most awards won by any organization in one year. MARCA Miami<\/b> took home Campaign of the Year<\/b> for its DishLatino<\/b> campaign \u201c\u00cdconos.\u201d<\/b> Additional winners included d exp\u00f3sito & Partners<\/b>, Hispanic Heritage Foundation<\/b>, CCOM Group Inc.<\/b>, Plus Three<\/b>, H+M Communications<\/b>, and others.<\/p>\n

The 2023 HPRA National \u00a1BRAVO! Awards<\/b> celebrate excellence in multicultural storytelling in public relations and marketing, while advancing positive narratives about Hispanics\/Latinos in the United States. This year\u2019s \u00a1BRAVO! Awards<\/b> theme, \u201cThe Future es Nuestro,\u201d<\/b> focused on the global shift toward Spanish-language culture, and the growing influence and impact of the US Hispanic community in the country\u2019s labor force and its economic viability.<\/p>\n

Full List of 2023 National \u00a1Bravo! Award Winners<\/b><\/p>\n

\u2022 Agency of the Year: BODEN Agency
\n\u2022 Campaign of the Year: Iconos, DishLATINO and MARCA Miami | \u2018Iconos\u2019
\n\u2022 B2B: d exp\u00f3sito & Partners, | \u2018Nielsen\u2019s Seen on Screen\u2019
\n\u2022 CSR Communications Campaign: P&G, MLS, Amrak Solutions | \u2018Capitanes del Futuro Leadership & Soccer Program\u2019
\n\u2022 Digital or Media Platform PR Program: d exp\u00f3sito & Partners, | \u2018DEX\u2019s Las Guerreras of Hispanic Marketing\u2019
\n\u2022 Entertainment: Film, Music, Media & Sports: McDonald\u2019s USA, BODEN Agency, Loud & Live, Inc. | \u201cCelebrating World Cup \u201cLatinisms\u201d with Marcello Hern\u00e1ndez\u2019
\n\u2022 Fashion & Beauty Campaign: Neutrogena and CCOM Group | \u2018SkinU Masterclass: Manchas\u2019
\n\u2022 Food & Beverage: National Pork Board and Rep\u00fablica Havas | \u2018Ponle Pork Satellite Media Tour\u2019
\n\u2022 Healthcare & Nutrition: Genentech and The Axis Agency | \u2018Somos La Gran Familia FQ\u2019
\n\u2022 Influencer Engagement: McDonald\u2019s USA, BODEN Agency, Loud & Live, Inc. | \u201cCelebrating World Cup \u201cLatinisms\u201d with Marcello Hern\u00e1ndez\u2019
\n\u2022 Integrated Marketing Communications: McDonald\u2019s USA, BODEN Agency, alma, Starcom, Navigation Boulevard, and Loud & Live, Inc. | \u2018Spotlight Dorado: McDonald\u2019s Empowers Latino Filmmakers\u2019
\n\u2022 Internal Communications: NBCUniversal Telemundo Enterprises | \u20182022 FIFA World Cup – Telemundo Internal Communications Campaign\u2019
\n\u2022 Latin America Campaigns: MGC Global Group | \u2018Signs from the Ocean by CMP\u2019
\n\u2022 LGBTQ+ Campaign: d exp\u00f3sito & Partners | Nielsen’s \u201cHow Will TV Evolve for the Queerest Generation Yet\u201d
\n\u2022 Media\/Virtual Event: Hispanic Heritage Foundation | \u2018Hispanic Heritage Awards\u2019
\n\u2022 Multicultural PR: McDonald\u2019s USA, BODEN Agency, alma, Starco, Navigation Boulevard, Loud & Live, Inc. | \u2018Spotlight Dorado: McDonald\u2019s Empowers Latino Filmmakers\u2019
\n\u2022 New Product\/Service Launch: Zaid Communications and NP Agency | \u2018Latino Media Network: A Mission to Inform, Inspire and Celebrate Latinos\u2019
\n\u2022 Non-Profit Campaign: YWCA USA | \u2018Until Justice Just Is, Plus Three\u2019s Inspired Approach to Eliminating Racism\u2019
\n\u2022 Public Affairs Campaign: AARP California | \u2018Supporting Family Caregivers is Worth the Cost\u2019
\n\u2022 Public Education: Hispanic Heritage Foundation | \u2018LatinExplorers: A Hispanic Heritage Journey\u2019
\n\u2022 Social Equity: McDonald\u2019s USA, BODEN Agency, alma, Starcom, Navigation Boulevard and Loud & Live, Inc. | \u2018Spotlight Dorado: McDonald\u2019s Empowers Latino Filmmakers\u2019
\n\u2022 Technology: Amazon and H+M Communications | \u2018Amazon\u2019s Living La Vida Prime Telenovela\u2019<\/p>\n

This year’s program also honored distinguished professionals who have advanced multicultural communications and diversity, equity and inclusion for the industry. Alicia Menendez<\/b>, MSNBC anchor, and author received the 2023 HPRA \u00a1BRAVO! Journalist of the Year<\/b> Award for her groundbreaking journalism and advancing representation of Latinos in the media landscape.<\/p>\n

Soon Mee Kim<\/b>, Omnicom CCN Chief DEI Officer, was recognized with the HPRA Diversity Champion Award for being a catalyst for systemic equity by architecting innovative practices, programs, and policies to create more just and inclusive workplaces in the industry.<\/p>\n

Antonio Tijerino<\/b>, CEO of the Hispanic Heritage Foundation received HPRA\u2019s Pioneer of the Year Award for his work in championing inclusion in education, workforce, social impact, and culture for Latino communities throughout the country.<\/p>\n

Jessy Terrero<\/b>, filmmaker, director, and founder and CEO of Cinema Giants, received the HPRA President’s Award for his vision and dedication to placing Latinos at the forefront of a global cultural movement through the arts, culture and visual media as well as fostering the next generation of Latino and Black filmmakers and content creators.<\/p>\n

Looking toward the future, HPRA also announced its national scholarship winners – each receiving a $2,500 scholarship. Scholars included Paola Albuquerque from the University of Central Florida; Silvana Noriega-Saravia from the University of Florida; Georgina Vargas from the University of Texas at Austin; and Amber Wade from Harvard University.<\/p>\n

The 2023 HPRA \u00a1Bravo! Awards were made possible thanks to the support of Amazon Music and Prime Video, Aflac, Edelman, McDonald\u2019s, BODEN Agency, OPRG, University of Florida, WE Communications, H+M Communications, Mike World Wide, Nielsen, Plus Three, and Steady Image.<\/p>\n

For additional information regarding the Hispanic Public Relations Association, please visit www.HPRAUSA.org<\/a>.<\/p>\n

About the HPRA \u00a1BRAVO! Awards<\/h3>\n

Established in 2014, the HPRA National \u00a1BRAVO! Awards celebrate the best corporate, agency, and non-profit public relations and marketing teams, and the stellar work they produce in the industry\u2019s multicultural space. Additionally, every year, HPRA honors individuals in media and communications who are making an impact in their respective careers while advancing representation of multicultural and Hispanic communities throughout the country.<\/p>\n

About the Hispanic Public Relations Association (HPRA)
\n<\/b>Founded in 1984, the Hispanic Public Relations Association (HPRA) is the foremost organization of Hispanic public relations practitioners in the U.S. HPRA is a resource for communications professionals and for individuals seeking Hispanic market expertise. It is dedicated to the recognition and advancement of Hispanics in public relations through year-round programs, professional development seminars and networking. HPRA hosts one of the most anticipated annual events and industry awards: the HPRA Bravo Awards, recognizing the most outstanding campaigns in the marketplace. The national organization aims to meet the professional needs of the growing number of Hispanic PR practitioners, independents and agencies throughout the U.S. HPRA National, its Chapters and those Chapters in formation are paving the way for the next phase of growth and evolution in the PR industry, especially in the Hispanic market space. For more information, please visit www.hpra-usa.org<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"

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