MARKETING/ SOCIAL MEDIA
Alberto Pardo from Adsmovil Reveals the Changes in Data Privacy for Mobile Users in the CR 15° of FePI and PRODU this August 31
MIAMI, FL — August 26, 2021 — (NOTICIAS NEWSWIRE) — Much has been said about the disappearance of third-party cookies. In fact, about four years ago Apple removed them from Safari, and also Google is doing the same nowadays with Chrome. But little has been said about how these changes regarding data privacy will affect… Continue Reading
Patricio Robbiano of Retargetly Puts on the Table the Future of Latin America Without Cookies in the CR 15° of FePI and PRODU this August 25
MIAMI, FL — August 23, 2021 — (NOTICIAS NEWSWIRE) — Companies are increasingly betting on the creation of open and interconnected data ecosystems. First, they start to use technological solutions that allow them to continue carrying out the essential marketing actions for the industry to be sustainable, but in a safe way and following the… Continue Reading
Felipe del Sol of Admetricks Explains How They Revolutionized the Industry with Optimized Digital Metrics This August 23 at CR 15° From FePI and PRODU
MIAMI, FL — August 20, 2021 — (NOTICIAS NEWSWIRE) — Experts have spent years learning, measuring, and optimizing impressions, viewability, views, conversions, clicks, CPC, CPM, CPV, ROI, among others. But, these measurements have not been enough for those who work in the media, since it has been impossible to integrate and compare the measurements of… Continue Reading
PRODU’s Special Report: The Power of Ideas Based on Multicultural Experiences
MIAMI, FL — August 18, 2021 — (NOTICIAS NEWSWIRE) — “In the world of creativity, ideas are made stronger by exploring the unprecedented in order to offer new views of reality and provide new answers to the needs of the industry. Multicultural Hispanic agencies have constructed – based on their own experiences – a new… Continue Reading
Presidents of the FIAP2021 Jury Talk About Reinventing the Industry at the Face to Face Webinar on Tuesday, September 7
MIAMI, FL — August 18, 2021 — (NOTICIAS NEWSWIRE) — In 2020 the world transformed and we all with it. As always, the advertising industry managed to elucidate the moment through its most powerful weapon: creativity. The Ibero-American Festival of Creativity – FIAP made a paused to reflect and improve. And in 2021 it is… Continue Reading
Latina Owned Aztec Super-Food Brand The Pinole Project Launches Affiliate Program on the Mira.Click Network
— Mexican-American health food company, ThePinoleProject.com, joins Mira.Click to provide its vegan, gluten-free, omega 3 packed Pinole Chia Oatmeal through a new program for affiliate partners that is perfect for affiliates interested in promoting in food, gift and Latinx categories. —
Álvaro Pastor From SunMedia Reveals in PRODU Opinion the Advantages of Contextual Targeting After the Disappearance of Cookies
MIAMI, FL — August 11, 2021 — (NOTICIAS NEWSWIRE) — Álvaro Pastor, VP Operations International at SunMedia, highlights in his article entitled “Bye bye cookies… Making the problem an opportunity” the advantages of one of the topics that leads the conversations about the disappearance of cookies: targeting applied to the context as a substitute for… Continue Reading
PRODU FastFWD: Innovation, the key to Mexico and LatAm at Cannes Lions
MIAMI, FL — July 29, 2021 — (NOTICIAS NEWSWIRE) — This special edition of the PRODU FastFWD monthly report for July 2021 delves into the details that led to the success of Mexico and Latin America in the most recent edition of the Cannes Lions festival. Diego Wallach, CCO of Publicis WW Mexico; Jorge Carrera,… Continue Reading
Cannes Lions Special. PRODU’s FastFWD: Hispanic Market Awarded for Ideas with Business Results
MIAMI, FL — July 27, 2021 — (NOTICIAS NEWSWIRE) — We Believers, Alma, and Casanova/McCann left their mark at the Cannes Lions Festival, LIVE 2021 edition. The first Titanium Lion in the Hispanic market came from the creative pen of We Believers with The Match of Ages for Corona. For the sixth consecutive year, Alma… Continue Reading