MIAMI, FL — November 14, 2022 — (NOTICIAS NEWSWIRE) — “One clear lesson coming out of the pandemic is that consumer expectations don’t respect category boundaries,” writes Douglas Rowell, Founding President & Co-Chair, Advertising Week Latin America (LATAM). He explains that defining a brand by a category means competing for marginal gain, and suggest that… Continue Reading
MARKETING/ SOCIAL MEDIA
For Daniel Marcet #FIAP2022 was about ‘Ideas that drive real actions’
MIAMI, FL — November 7, 2022 — (NOTICIAS NEWSWIRE) — For Daniel Marcet, CEO of the Ibero-American Festival of Creativity, FIAP2022 can be wrapped up as “Ideas that drive real actions.” Marcet made an analysis of the 51st FIAP edition – the second promoted by PRODU -, after a month of awarding 41 gold, 91… Continue Reading
Nuestro Stories Launches Micro-Documentary on The Hidden Latino Figures of Hollywood sponsored by McDonald’s USA
CHICAGO, IL — October 31, 2022 — (NOTICIAS NEWSWIRE) — Nuestro Stories, the nation’s only media platform devoted to Latino origins and histories, recently launched a special micro-digital documentary on The Hidden Latino Figures of Hollywood. The documentary series is sponsored by McDonald’s USA’s Spotlight Dorado, a new multi-year platform by McDonald’s aimed at uplifting… Continue Reading
PRODU FIAP Face to Face Webinar: Future Scenarios: Television in 2030 tomorrow Tuesday, November 1
MIAMI, FL — October 31, 2022 — (NOTICIAS NEWSWIRE) — The nature of television is changing. New technologies and consumer behavior are forcing the sector to adapt to a new, complex, and constantly evolving market, where innovation is crucial. Faced with this uncertain future, the main players in the audiovisual industry are trying to find… Continue Reading
PRODU FastFWD October 2022: FIAP 2022 stars discuss about Ibero-American creativity
MIAMI, FL — October 27, 2022 — (NOTICIAS NEWSWIRE) — The 51st edition of the Ibero-American Festival of Creativity (FIAP 2022) was memorable. Pieces from the entire region were considered before the eyes of more than 200 prominent advertisers, who corroborated that Latino creativity is today the best in the world. #FIAP2022 bestowed 41 gold,… Continue Reading
Hispanic Marketing Council Features McDonald’s ‘Spotlight Dorado’ Nov. 3 As Part Of Its Ongoing Webinar Series
FAIRFAX, VA — October 26, 2022 — (NOTICIAS NEWSWIRE) — The Hispanic Marketing Council (HMC) will present a free industry-wide webinar on November 3rd at 2:00 p.m. EST focusing on McDonald’s “Spotlight Dorado,” a multiyear initiative that elevates Latino storytellers in front of and behind the camera and features a national film competition and mentorship… Continue Reading
FePI and PRODU introduce the ‘Triple Impact Creativity’ of Gigi Gutierrez and her digital nomads of Planta this Saturday, October 29
MIAMI, FL — October 26, 2022 — (NOTICIAS NEWSWIRE) — With the purpose of preserving sustainability and gender perspectives as essential fundamentals, Planta, a strategic advertising agency, is managed through the thought and values of Gigi Gutierrez, Executive Creative Director, ecofeminist and independent based in Miami. We refer to the “Triple Impact Creativity” that Gutiérrez… Continue Reading
FePI & PRODU introduce Mariana Romero of Archer Troy: The Archers of Ideas, this Friday October 28
MIAMI, FL — October 24, 2022 — (NOTICIAS NEWSWIRE) — Born to think, create and develop concepts that go beyond the idea itself, is how the independent Mexican agency, Archer Troy, presents itself. And among its ranks is Mariana Romero, Creative Director of the “archers”. To learn about the creative thinking that prevails in the… Continue Reading
PRODU FIAP Face to Face Webinar: ‘FIAP Building the history of creativity’ this Tuesday, October 18
MIAMI, FL — October 17, 2022 — (NOTICIAS NEWSWIRE) — FIAP announced the winners for its 51st edition and awarded Ibero-American creativity with 41 gold, 91 silver, 93 bronze, 3 Grand Sol, and two Special Mentions. Tomorrow, Tuesday, October 18 at 12:00 pm Miami, Face to Face will have the winners sharing their impressions the… Continue Reading
Noticias Newswire Relaunches Latino PR and Social Media Industry Trade Website, the Hispanic PR Blog
— The Hispanic PR Blog Will Feature News, Special Content, Interviews with Top Hispanic PR, Social Media & Marketing Professionals and Tips on Pitching Media and Influencers —
— Free Kick-Off Webinar Features Ruder Finn CEO Kathy Bloomgarden and Comunicad CEO Gloria Rodriguez —