OVERLAND PARK, KS – February 23, 2018 – (HISPANICIZE WIRE) – Gaby Natale will soon get an extra dose of recognition in her hometown of Dallas. Sprint has signed up the 3-time EMMY winner to be one of the new faces of their local campaign “My City, My Network”.
“I’ve worked with Sprint for several years at the national level, yet this new project has a very special significance for me. Dallas-Fort Worth is the place that helped me get where I am now; the Metroplex is not only the area I call home but also where my office and TV studio are located,” she said.
Sprint’s “My City, My Network” will include radio spots, TV appearances and bilingual Out of Home ad placements. The campaign features Natale tackling her everyday activities as both TV personality and media entrepreneur: from relying on the Sprint nationwide network to do business while being on the road to using her phone to stay in touch with her team and fans through social media.
“One of the cardinal rules of being a successful entrepreneur is that communication is key. You need to be able to project your vision onto your team and guide them every step of the way. That’s why a partnership with a reliable nationwide network like Sprint’s is such an important component of our success. Sprint is our client -of course- but they are also a partner that plays an important role in our day-to-day operations.”
The collaboration with Sprint comes on the heels of the surprise announcement that Natale will join the cast of the Opera “María de Buenos Aires”, by the Argentinian composer Astor Piazzolla, during the upcoming season of the Fort Worth Opera. “I guess in 2018 my fellow Dallasites will have to get used to my face -and my voice- literally everywhere”, she quipped.
About Gaby Natale
Gaby Natale is a three-time Emmy award-winning journalist, speaker, bestselling author and entrepreneur. She is the executive producer and host of the TV show SuperLatina that airs nationwide in VME TV, a member of the PBS family. She is one of the few women in the entertainment industry who owns not only the rights to her TV show but also a television studio.
Natale is also the co-founder and President of AGANARmedia, a marketing company with a focus on Hispanic audiences serving Fortune 500 companies such as Hilton Worldwide, Sprint, Ebay and Amazon, to name a few.
In 2017, Natale launched her first book “El CirculoVirtuoso” in partnership with HarperCollins Espanol. The book debut as Amazon #1 Hot Release in the inspiration, self-help and business categories.
PHOTO CAPTION:
3-time EMMY winner, author and speaker Gaby Natale during Sprint’s “My City, My Network” photoshoot