MIAMI, FL — August 7, 2023 — (NOTICIAS NEWSWIRE) — The Ibero American Festival of Creativity, FIAP 2023, in association with PRODU and sponsored by Rappi, reveals the outstanding team of 28 international jurors that will be the curators of Ibero-American creativity. These high-level professionals will be in charge of awarding the best works of the creative industry in our region, granting the coveted gold, silver, and bronze awards, and finally, The Grandes Soles de Iberoamérica within the official framework of Advertising Week LATAM.
The members of this group include leading figures in advertising and marketing from countries such as Argentina, Brazil, Colombia, Costa Rica, Chile, Ecuador, Spain, Mexico, Peru, Puerto Rico, the US Hispanic, and Uruguay. In addition, special attention has been paid to gender equality since there is an equal representation of men and women in this group, thus promoting equality in the regional advertising industry.
The 28 juries are distributed in four specialized groups, one for each festival’s disciplines: Formats, Innovation, Ads, and Production. Each has its President of the Jury, which ensures a fair, exhaustive, and democratic selection of the finalist entries.
Formats:
- Natalia Rodríguez, Media Director, Arteaga & Arteaga, Puerto Rico.
- Lía Cambre, Comercial Director, Wasabi Digital, Uruguay.
- Henrique Del Lama, Executive Creative Director, AlmapBBDO, Brazil.
- Gonzalo Montaña, Global Head of Media, Rappi, Chile.
- Omar Carrión, IMC & Omnichannel Experiences Director, Kellogg’s LatAm, Mexico.
- Francisco Cárdenas, Principal of Digital Strategy & Integration, LERMA/, USA.
- Raúl Rivera, Regional Sales Director LatAm, Spotify, USA.
Ads:
- Paula Carboni, Group Creative Director, DON Buenos Aires, Argentina.
- Paulina Parra, Managing Director, Ariadna Communications, Colombia.
- Tamara Espinosa, Marketing VP, Almacenes De Prati S.A., Ecuador.
- Julio Alonso Caballero, Creative Executive Director, LLYC, Spain.
- Rafael Reina, CCO Mexico & Miami, Ogilvy, Mexico.
- Said Gil, CEO, Dentsu Creative, Mexico .
- Luis Gil, Portfolio Brand Manager Hispanic, Bacardi, USA.
Innovation:
- Lilia Reyes, Snacks Categories Director, Kellogg’s LatAm, Colombia.
- Anna Lenka Jáuregui, Marketing Manager & Client Experiece, Banco de Crédito, Peru.
- Joaquín Fernández, Partner & General Creative Director , Humo Rojo, Argentina
- Alexandre Peralta, Executive Creative Director, Africa, Brazil.
- Gil Blancafort Camprodon, Founder & Doer, VERTICALLY, Spain.
- Hernán Cieri, Marketing Director, Mercado Libre, Mexico .
- José Quijano, Head of Client Services, We Believers, USA.
Production:
- Gigi Gutiérrez, Executive Creative Director, Planta, Argentina.
- Alessandra (Lelê) Pereira, Creative Director, WMcCann, Brazil.
- Cata Inda, CEO & Founder, MCNULTY, Spain,
- Carolina Solanilla, Chief Executive Officer, PHD, Colombia.
- Santiago Álvarez, Regional Chief Creative Officer, Palm Era, Costa Rica.
- Jonathan Díaz, Creative Director, Arco, Puerto Rico.
- Marcelo Paez, Executive Producer & Director, America Filmworks, USA.
A distinctive feature of the festival is its focus on excellence and innovation. FIAP has been a benchmark in recognizing creativity in all advertising formats in Latin America for more than 50 years, and this edition promises to exceed all expectations. The shortlist include works that have won in the most recent festivals and awards organized by the Creative Circles of the region, such as the Círculo de Oro of Mexico, CCP of Portugal, CdeC of Spain, Cúspide of Puerto Rico, Addys of the US Hispanic, Diente from Argentina, Ideas from Peru, Locoto from Bolivia, Tatakua from Paraguay, Desachate from Uruguay, MMA Smarties Brazil, FePI from Argentina, IAB Mixx Chile, IAB Mixx Colombia, IAB Mixx Mexico, Smartfilms, LUX Awards from Ecuador and the Festival de Antigua from Guatemala. The competition will be fierce, and the results will be amazing!
This year’s celebration will be even more exciting. FIAP will close with an exclusive face-to-face gala during Advertising Week LatAm, a highly relevant regional event, taking place at the prestigious Museo Papalote del Niño in Mexico City on the 1st of November. During this unique and immersive experience, the festival will be presenting the Grandes Soles de Iberoamérica, the Hall of Fame, and the expected annual awards such as Agency of the Year, Independent Agency of the Year, Network of the Year, Advertiser of the Year and Producer of the Year.
About FIAP
About PRODU
For 34 years, PRODU has been the leading provider of content for television, advertising and technology professionals in Latin America, Spain and the US Hispanic market. PRODU produces regular business publications, now all digital aligned with its sustainability strategy, and an online directory: Who’s Who Online, additionally to the most prestigious and consulted website and newsletters on the television, advertising and technology industries. PRODU offers three free newsletters that reach more than 30,000 decision makers and executive professionals every day.