MIAMI, FL – October 12, 2022 – (NOTICIAS NEWSWIRE) – In celebration of Hispanic Heritage Month, Noticias Newswire, the nation’s only Latino-owned and Latino-focused press release distribution service, has relaunched the Hispanic PR Blog, an industry trade website with professional development resources for Hispanic public relations, social media and marketing practitioners.
To kick off the relaunch, the blog will feature a free webinar with Ruder Finn Public Relations CEO Kathy Bloomgarden and Comunicad CEO Gloria Rodriguez, two female PR pioneers whose agencies merged in May.
First launched in 2009 by Hispanicize and Noticias Newswire Founders Manny Ruiz and Angela Sustaita-Ruiz, Hispanic PR Blog and its social media platforms reach nearly 17,000 Twitter followers and more than 4,000 Facebook followers. After a five-year publishing hiatus, Noticias Newswire has acquired the website and will revitalize it, with Noticias Newswire CEO Bill Gato and COO Jay Cruz as Co-Publishers.
“Noticias Newswire and Hispanic PR Blog share a mission of empowering Hispanic PR professionals and all marketers who wish to understand and properly target the booming U.S. Hispanic market,” Gato said. “We are honored to relaunch Hispanic PR Blog with a free webinar featuring two amazing female PR pioneers.”
Bloomgarden is the daughter of David Finn, who founded Ruder Finn in 1948 as one of the first public relations firms. She opened up and managed all of the Asian operations for Ruder Finn. Rodriguez founded Comunicad in 1985 as one of the first Hispanic PR agencies.
During the webinar, titled Inteligencia Cultural: Developing Better Strategies to Target the Booming Hispanic Market, Bloomgarden and Rodriguez discuss their historic merger; the latest growth statistics about U.S. Hispanics; why cultural intelligence — an understanding of cultural nuances about Hispanics – is critical for successful marketing to Hispanics; why DEI initiatives are not just optional, but necessary for brands to stay in business; and they share several case studies on how Comunicad applied cultural intelligence to produce winning, engaging campaigns.
To view the free webinar, click HERE.
To submit news stories and guest posts to the Hispanic PR Blog, click HERE.
About Noticias Newswire
Privately owned Noticias Newswire (formerly Hispanicize Wire), is the only Hispanic-owned and operated, affordable multimedia press release distribution service targeting the U.S. Hispanic market. Founded in 2013, Noticias Newswire is revolutionizing the wire industry by making every press release a Multimedia News Release and doing away with costly and unnecessary word count “overage,” image and video charges. Noticias Newswire offers a strategic, affordable way to send a multimedia news release to U.S. Hispanic journalists, influencers, TV show producers and Radio show producers. Clients receive the most comprehensive distribution to Latinx media professionals and influencers (through a database that contains over 12,000 media contacts), unparalleled multimedia visibility and social media exposure – all with revolutionary affordability.
As of 2021, Noticias Newswire provides its clients with guaranteed visibility on over 400 Hispanic and General Market websites, including Diario Las Americas, El Latino San Diego, El Mundo Boston, MarketWatch, Yahoo Finance and AP News. No other wire offers such powerful social media, SEO and multimedia benefits at Noticias Newswire’s revolutionary rates. The wire service also owns and operates Hispanic PR Blog, a popular industry trade website.
With a mission to empower the U.S. Hispanic market through business and personal brand storytelling, Noticias Newswire’s founders are all Hispanic marketing, public relations and journalism veterans who have launched innovative Hispanic press release distribution services since 2000. The team of founders launched Hispanic PR Wire, Latin Clips and Hispanic Digital Network in the early 2000s and sold these three companies to competitor PR Newswire in 2008. For more information, visit noticiasnewswire.com. Follow Noticias Newswire on Twitter, Facebook, Instagram and LinkedIn.
